Top Apparel & Fashion Websites in Tanzania

Name: Top websites in Tanzania (Apparel & Fashion)
Creator: Semrush
License: https://sem.toolcookies.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Tanzania, Updated April 2026

April 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

threads.com

27.18K

93.49%25.41K

6.51%1.77K

↓14.35%

↑15,369.66%

Direct

shein.com

7.27K

93.43%6.79K

6.57%478

↓21.53%

↑122.02%

Direct

michaelkors.com

2.4K

81.49%1.96K

18.51%444

↑412.61%

↓25.7%

Referral

vinted.it

1.57K

11.11%174

88.89%1.39K

↑916.88%

↓13.05%

Direct

shein.co.uk

1.52K

100%1.52K

-

↑199.61%

↓56.07%

Direct

hm.com

1.41K

67.83%953

32.17%452

↑2.48%

↓30.07%

Direct

zara.com

1.3K

56.4%731

43.6%565

↓0.23%

↑32.44%

Direct

myntra.com

1.2K

100%1.2K

-

↓52.43%

↓17.94%

Direct

shopflix21.com

1.14K

100%1.14K

-

0%

Search

gasjeans.com

1.13K

-

100%1.13K

↑15.54%

0%

Direct

depop.com

1.09K

100%1.09K

-

↑52.74%

↓14.02%

Direct

jeanologia.com

1.03K

100%1.03K

-

↓9.47%

↑182.5%

Social

victoriassecret.com

1.01K

100%1.01K

-

↑19.01%

↑283.7%

Direct

hugoboss.com

989

100%989

-

0%

↓2.23%

Search

lasenza.com

902

100%902

-

↓2.38%

0%

Direct

kashkha.com

902

100%902

-

↓2.38%

0%

Direct

printify.com

901

100%901

-

↓9.9%

↓66.27%

Direct

next.co.uk

894

91.72%820

8.28%74

↓53.12%

↓17.39%

Direct

amrod.co.za

729

100%729

-

0%

Direct

sportpursuit.com

678

-

100%678

↑107.98%

0%

Direct

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Key Insights on Top Apparel & Fashion Websites in Tanzania on April 2026

As of April 2026, threads.com leads Apparel & Fashion in Tanzania with 27.18K monthly visits. Its audience skews desktop-first (93.49% desktop / 93.49% mobile), and traffic is down month over month -14.35% and up year over year 15,369.66%. shein.com holds second with 7.27K visits and a desktop-leaning mix (93.43% desktop / 6.57% mobile), while michaelkors.com ranks third with 2.4K visits.

Across the leaders, gasjeans.com is the most mobile-first (100% of visits), whereas shein.co.uk is the most desktop-reliant (100%). Momentum favors burberry.com in the latest month (7,950%), while stockx.com shows the steepest pullback.

Acquisition patterns also differ: threads.com is driven primarily by search, threads.com by direct, and threads.com by referral; overall, 59 of the top 100 sites are direct-led, 31 are search-led, and 3 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Tanzania